A Magical Match

When it comes to Harry Potter™ + Vera Bradley, there are a lot of questions! What inspires our designers? What’s being said around the office? Who are our favorite characters? Read on to learn more!

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Muggle™ Magic

Our team is known for creating magical moments — and we don't even need spells or potions! Get an inside look at how we make magic in the Muggle™ world ...

Ravenclaw™

Lionel

We asked Lionel, our Senior Art Director, to take us behind the scenes of our most recent photo shoot.

All Sorted

Whether you aspire to the bravery of Gryffindor™, the ambition of Slytherin™, the wisdom of Ravenclaw™ or the loyalty of Hufflepuff™, we’re curious to know which house would you call home at Hogwarts!

Gryffindor

Colors: Red and Gold

Mascot: Lion

Founder: Godric Gryffindor

Most known for: Bravery and Courage

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Slytherin

Colors: Green and Silver

Mascot: Snake

Founder: Salazar Slytherin

Most known for: Ambition and Cunning

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Ravenclaw

Colors: Blue and Silver

Mascot: Eagle

Founder: Rowena Ravenclaw

Most known for: Wisdom and Wit

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Hufflepuff

Colors: Yellow and Black

Mascot: Badger

Founder: Helga Hufflepuff

Most known for: Loyalty and Patience

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We Stand with Empowering Women

Tell us: which witch is your favorite? Our company was founded by two women, so we believe wholeheartedly in the magic of sisterhood and the power of a confident woman. Those are things we love about some of our favorite characters, too. Explore more about the ladies we admire most!

Hermione Granger™

Super smart and oh so brave, Hermione’s sharp mind is perhaps only matched by her loyalty to her friends — who she manages to save fairly often!

Luna Lovegood™

Creative and independent, we love everything from Luna’s quirky fashion to her willingness to always stand up for what she believes in.

Molly Weasley

Caring and protective, Mrs. Weasley always looks after others, whether it’s watching out for them in a duel or taking them into her home.

Minerva McGonagall

Wise and fair, Professor McGonagall can always be relied upon to defend the students, staff and the school itself.

Nymphadora Tonks

Confident and steadfast, Tonks was a daring member of the Order of the Phoenix who continued to fight evil even after her son was born.

Fleur Delacour

Poised and fearless, Fleur showed her bravery many times, from the Triwizard Tournament to the Battle of Hogwarts™.

Have You Heard?

Here's the inside scoop ... we just couldn’t wait to share all the juicy news we've overheard! You don’t mind if we use a Quick Quotes Quill, do you?

“There's a wand pocket? Wow — how perfect!”

“She's going to love these special house-specific styles!”

“Harry Potter is hands-down our most-asked-for collaboration!”

Magic is Our Muse

Our office has been brimming with excitement over our collaboration with Harry Potter™! We asked around to see if we can help paint a picture of this magical collection...